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SOA People Group acquires Danish software and SAP consultancy firm 2BM

SOA People |

SOA People is set to meet its target of becoming one of the top 3 SAP software and service providers in Europe.


Leading European Platinum SAP partner SOA People is expanding its Nordic operations and SAP software capabilities with a 51% acquisition of 2BM, the Danish provider of SAP and associated technologies.
2BM gives SOA People a strategic platform for growth in the Nordic region and is aligned with its target of becoming a top-3 SAP software and service provider in Europe, achieving € 250 million in revenue. Collaborating for many years on combined planning and execution software solutions specifically in asset management and with many customers in common in the North and in Western Europe countries, the acquisition is a logical next step for both organisations.

SOA People’s suite of intellectual property which already comprises software solutions for credit management, asset management and value management platform will benefit from the enhanced specialist capabilities of 2BM. In addition, the combined consulting and geographical reach will bolster both organisations SAP S/4HANA expertise to drive digital customer transformations.

2BM will also greatly benefit from the acquisition with SOA People by giving it a strategic platform to drive further opportunity of its complementary products into the wider European markets. With over 700 SAP experts, and 14 regional offices in 6 countries, SOA People is 100% focused on SAP and provides the perfect foundation for further innovation, engagement and value to its customers across all regions.
In addition, 2BM will benefit from the successful track record of the SOA People Academy for SAP trainees. The academy has already helped over 600 graduates launch careers in SAP, where they each carry out a comprehensive training program to equip them with the skills required to become a valuable SAP consultant.

Lars Bork Dylander, CEO, 2BM, says, “The breadth and depth of SOA People’s SAP cloud capability together with its SAP-integrated software solutions and pan-European reach will provide our customers with a more comprehensive range of services and innovative products. Our mainly Nordic-based customers will benefit from a unified SAP specialist organisation with an exceptional level of expertise and customer focus.”

“The acquisition of 2BM, a major actor in the Nordic region, is a pivotal part of our expansion strategy in Europe. It constitutes a major step in the development of our group, in offering our customers the broadest range of SAP solutions, services and dedicated software suites. Our solid organisational and financial foundations made this possible, and it will also guarantee its success,” highlights Khalil Hodaibi, CEO SOA People Group. “We already know each other, we have worked together, and the fact that we are making a strategic move together is simply the next logical step. We welcome the exceptional 120 workforce into our family, and the leadership teams at SOA People and 2BM look forward to delivering even more business value to our customers.”

Alain Georgy, Head of MidMarket Sales EMEA North, SAP says, “SAP MidMarket operates in a very dynamic economy and growth in the Nordic region is strong. We are delighted that these two significant SAP partners are joining forces for enhanced sustainable growth in the region. It will give our European SAP customers the next level of experience

About SOA People

For over 15 years, SOA People has been a leading partner in Business Strategy Execution powered by SAP. The company’s goal is to support its customers to transform into exceptionally efficient, high performing businesses. With its relevant offerings, proven methodology and professional approach, SOA People boasts an impressive track record of innovative projects, across all industries and in companies of all sizes. A Pan European partner with an international reach and 700 specialists, SOA People successfully delivers and supports the entire end to end SAP technology stack to over 900 customers, helping them think big and grow fast.

About 2BM

Founded in 2000, 2BM is a leading SAP IT-consultancy and development company aiming to incorporate tomorrow’s effective technology in today’s business processes. It currently helps clients throughout Denmark and operates from offices in Copenhagen and Aarhus. Its mission is to streamline the way companies do business, thereby energizing the future workplace.

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