High Tech - SAP - Credit Management Platform

Managing customer credit risk with the right SAP resource tools

Bridgestone has chosen SOA People’s SAP Credit Management Suite to help with its credit related work. This fully integrated tool enables the credit management team to work more effectively and can now easily manage credit risks.
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Bridgestone EMEA (Europe, Middle East & Africa) with the headquarter in Brussels, Belgium, is an important regional subsidiary of Bridgestone Corporation the world’s largest tyre and rubber company based in Tokyo, Japan. Bridgestone EMEA runs a R&D center, 12 manufacturing plants and branches in more than 35 countries with over 18.000 employees. The sales branches Bridgestone Europe NV/SA, Niederlassung Deutschland in Bad Homburg vor der Höhe, Bridgestone Europe NV/SA, Zaventem, Niederlassung Spreitenbach near Zurich and Bridgestone Europe NV/SA, Niederlassung Österreich in Vienna together as Central Region (BSCER) are covering the most important market in Europe.

Benefits

  • Credit Management Suite of tools enables the credit management team to work more effectively and efficiently
  • With complete information on customers’ creditworthiness. Bridgestone can now make better, faster decisions based on credit risk
  • The Credit Management Suite is fully integrated with SAP and gives Bridgestone effective support of time-critical decisions
  • Bridgestone can now manage credit risks as they grow and evolve, taking into account environmental changes

The Challenge

Bridgestone started working with SOA People (formerly cormeta) in 2006 when it was looking for a set of online tools that would support the work of its credit management team. The target was to better control and reduce the credit risk around its growing customer base while operating in a seasonal market, where bankruptcy, restructuring and immense industry changes makes for an unpredictable business environment.

The former workarounds involving Excel used for a number of years were not efficient anymore. As a consequence Bridgestone was looking for a fully SAP-integrated system that would be able to fulfil the requirements and support the credit management team effectively.

“To transform your business successfully you need to change your perceptions. For that you need the right tools that will support you for inevitable changes in the market. SOA People provides us with a fast, flexible and easy-to-use set of solutions. 100% aligned to SAP, it enables us to optimise our credit management processes and supports us in exactly the way we need it as we grow.” Christian Bartnitzki, Regional Credit Manager, Bridgestone Europe NV/SA, German Branch